What's in a brand? : building brand equity through advertising /
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| Автор: | |
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| Формат: | Книга |
| Мова: | Англійська |
| Опубліковано: |
New Delhi :
Tata McGraw-Hill,
c1998 [reprinted 2003]
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Схожі ресурси: What's in a brand? :
- What's in a brand ? : building brand equity through advertising /
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