Kurtz, D. L., & Clow, K. E. (1998). Services marketing. J. Wiley & Sons.
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Citación estilo Chicago
Kurtz, David L., and Kenneth E. Clow. Services Marketing. New York, NY: J. Wiley & Sons, 1998.
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Cita MLA
Kurtz, David L., and Kenneth E. Clow. Services Marketing. J. Wiley & Sons, 1998.
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Warning: These citations may not always be 100% accurate.