APA(7版)引用形式
Jones, J. P. (1998). What's in a brand?: Building brand equity through advertising. Tata McGraw-Hill.
Chicagoスタイル(17版)引用形式
Jones, John Philip. What's in a Brand?: Building Brand Equity Through Advertising. New Delhi: Tata McGraw-Hill, 1998.
MLA(9版)引用形式
Jones, John Philip. What's in a Brand?: Building Brand Equity Through Advertising. Tata McGraw-Hill, 1998.
警告: この引用は必ずしも正確ではありません.