Services marketing management : an international perspective /
Gorde:
| Egile nagusia: | |
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| Beste egile batzuk: | , |
| Formatua: | Liburua |
| Hizkuntza: | ingelesa |
| Argitaratua: |
Chichester ; New York :
Wiley,
c1999.
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| Gaiak: | |
| Sarrera elektronikoa: | Contributor biographical information Publisher description Table of Contents |
| Etiketak: |
Etiketarik gabe, Izan zaitez lehena erregistro honi etiketa jartzen!
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Antzeko izenburuak: Services marketing management :
- Services marketing /
- Market leadership strategies for service companies : creating growth, profits, and customer loyalty /
- Services marketing : integrating customer focus across the firm /
- The essence of services marketing /
- Customer service : skills and concepts for success /
- Services Marketing and Management /