Business-to-business marketing : strategies and implementation /

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Bibliographic Details
Other Authors:	Michel, Daniel
Format:	Book
Language:	English
Published:	Houndmills, Basingstoke, Hampshire ; New York : Palgrave Macmillan, 2003.
Series:	Profitable marketing relationships series.
Subjects:	Industrial marketing. Industrial marketing > Management. Marketing > Planning.
Online Access:	Contributor biographical information Table of contents Publisher description
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