Basic marketing : a global-managerial approach /

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Bibliographic Details
Main Author: Perreault, William D.
Other Authors: McCarthy, E. Jerome (Edmund Jerome)
Format: Book
Language:English
Published: Boston, Mass. : McGraw-Hill, 2005.
Edition:15th ed.
Series:McGraw-Hill/Irwin series in marketing
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MIST Central Library : Unknown

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Science and Humanities Departmental Library: Unknown

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