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Customer relationship management : emerging concepts, tools, and applications /

Papers presented at an international conference.

Shranjeno v:
Drugi avtorji: Sheth, Jagdish N., Parvatiyar, Atul, Shainesh, G.
Format: Knjiga
Jezik:angleščina
Izdano: New Delhi : Tata McGraw-Hill Pub. Co., c2001. [reprinted]
Teme:
Customer relations > Management > Congresses.
Relationship marketing > Congresses.
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