Marketing Management /
"No doubt about it, marketing is really changing. Marketing today is: Very strategic-customer-centricity is now a core organizational value. Practiced virtually, digitally, and socially to a greater degree than ever before imagined. Enabled and informed by analytics and new technologies. Accountable...
Saved in:
| Main Authors: | , |
|---|---|
| 格式: | 图书 |
| 语言: | 英语 |
| 出版: |
Mc Graw Hill
|
| 版: | Fourth edition. |
| 主题: | |
| 标签: |
没有标签, 成为第一个标记此记录!
|