APA (7th ed.) Zitazioa
Belch, G. E., & Belch, M. A. (2001). Advertising and promotion: An integrated marketing communications perspective (5th ed.). Irwin/McGraw-Hill.
Chicago Style (17th ed.) Zitazioa
Belch, George E., eta Michael A. Belch. Advertising and Promotion: An Integrated Marketing Communications Perspective. 5th ed. Boston, Mass.: Irwin/McGraw-Hill, 2001.
MLA (9th ed.) Zitazioa
Belch, George E., eta Michael A. Belch. Advertising and Promotion: An Integrated Marketing Communications Perspective. 5th ed. Irwin/McGraw-Hill, 2001.
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