Belch, G. E., & Belch, M. A. (2001). Advertising and promotion: An integrated marketing communications perspective (5th ed.). Irwin/McGraw-Hill.
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Dyfyniad Arddull Chicago
Belch, George E., and Michael A. Belch. Advertising and Promotion: An Integrated Marketing Communications Perspective. 5th ed. Boston, Mass.: Irwin/McGraw-Hill, 2001.
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Dyfyniad MLA
Belch, George E., and Michael A. Belch. Advertising and Promotion: An Integrated Marketing Communications Perspective. 5th ed. Irwin/McGraw-Hill, 2001.
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Rhybudd: Mae'n bosib nad yw'r dyfyniadau hyn bob amser yn 100% cywir.