Cita APA (7a ed.)
Belch, G. E., & Belch, M. A. (2001). Advertising and promotion: An integrated marketing communications perspective (5th ed.). Irwin/McGraw-Hill.
Cita Chicago Style (17a ed.)
Belch, George E., y Michael A. Belch. Advertising and Promotion: An Integrated Marketing Communications Perspective. 5th ed. Boston, Mass.: Irwin/McGraw-Hill, 2001.
Cita MLA (9a ed.)
Belch, George E., y Michael A. Belch. Advertising and Promotion: An Integrated Marketing Communications Perspective. 5th ed. Irwin/McGraw-Hill, 2001.
Precaución: Estas citas no son 100% exactas.