Business-to-business marketing : strategies and implementation /
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| 其他作者: | |
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| 格式: | 图书 |
| 语言: | 英语 |
| 出版: |
Houndmills, Basingstoke, Hampshire ; New York :
Palgrave Macmillan,
2003.
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| 丛编: | Profitable marketing relationships series.
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| 主题: | |
| 在线阅读: | Contributor biographical information Table of contents Publisher description |
| 标签: |
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| Item Description: | This book is an adaptation of a successful french text. "Including the book in ... series on Profitable marketing relationships"--P. xv. |
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| 实物描述: | xviii, 469 p. : ill. ; 26 cm. |
| 参考书目: | Includes bibliographical references and index. |
| ISBN: | 0333921941 (cloth) |