Marketing management : text and cases /
Wedi'i Gadw mewn:
| Prif Awdur: | |
|---|---|
| Fformat: | Llyfr |
| Iaith: | Saesneg |
| Cyhoeddwyd: |
Boston :
McGraw-Hill Irwin,
c2001.
|
| Cyfres: | McGraw-Hill/Irwin series in marketing
|
| Pynciau: | |
| Mynediad Ar-lein: | Publisher description Table of contents |
| Tagiau: |
Dim Tagiau, Byddwch y cyntaf i dagio'r cofnod hwn!
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| Disgrifiad o'r Eitem: | Previously published: Homewood, IL : Irwin, c1993. |
|---|---|
| Disgrifiad Corfforoll: | ix, 498 p. : ill. ; 26 cm. |
| Llyfryddiaeth: | Includes bibliographical references. |
| ISBN: | 007249980X (alk. paper) |