Tema: Customer services
Tema: Advertising
Upphov: Barnard, William
Upphov: Barsky, Jonathan D.
Liknande verk: World-class customer satisfaction /
- Customer relationship management : emerging concepts, tools, and applications /
- Consumer behavior : concepts and applications /
- Consumer behavior : implications for marketing strategy /
- Direct marketing : an integrated approach /
- Marketing management : text and cases /
- Predicting market success : new ways to measure customer loyalty and engage consumers with your brand /