Míreanna comhchosúla: World-class customer satisfaction /
- Customer relationship management : emerging concepts, tools, and applications /
- Consumer behavior : concepts and applications /
- Consumer behavior : implications for marketing strategy /
- Direct marketing : an integrated approach /
- Marketing management : text and cases /
- Predicting market success : new ways to measure customer loyalty and engage consumers with your brand /
Topaic: Consumer satisfaction
Topaic: Customer services
- World-class customer satisfaction /
- Customer service : skills and concepts for success /
- Beans : four principles for running a business in good times or bad : a business fable taken from real life /
- Supply chain management : strategy, planning, and operation /
- Services marketing /
- Services marketing management : an international perspective /