Essentials of strategic management /
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| Hlavní autor: | |
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| Další autoři: | |
| Médium: | Kniha |
| Jazyk: | angličtina |
| Vydáno: |
New Delhi :
Prentice-Hall of India Private LTD,
c2007.
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| Vydání: | 4th ed. |
| Témata: | |
| On-line přístup: | Table of contents only |
| Tagy: |
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Obsah:
- Basic concepts of strategic management
- Corporate governance and social responsibility
- Environmental scanning and industry analysis
- Internal scanning : organizational analysis
- Strategy formulation : situation analysis and business strategy
- Formulation : corporate strategy
- Strategy formulation : functional strategy and strategic choice
- Strategy implemenation: organizing for action
- Strategy implemenation : staffing and leading
- Evaluation and control
- Suggestions for case analysis.