APA (7e ed.) Bronvermelding
Perreault, W. D., & McCarthy, E. J. (2003). Essentials of marketing: A global-managerial approach (9th ed.). McGraw-Hill.
Chicago (17e ed.) Bronvermelding
Perreault, William D., en E. Jerome McCarthy. Essentials of Marketing: A Global-managerial Approach. 9th ed. Boston, Mass.: McGraw-Hill, 2003.
MLA (9e ed.) Bronvermelding
Perreault, William D., en E. Jerome McCarthy. Essentials of Marketing: A Global-managerial Approach. 9th ed. McGraw-Hill, 2003.
Let op: Deze citaties zijn niet altijd 100% accuraat.