Cita APA
Perreault, W. D., & McCarthy, E. J. (2003). Essentials of marketing: A global-managerial approach (9th ed.). McGraw-Hill.
Citación estilo Chicago
Perreault, William D., and E. Jerome McCarthy. Essentials of Marketing: A Global-managerial Approach. 9th ed. Boston, Mass.: McGraw-Hill, 2003.
Cita MLA
Perreault, William D., and E. Jerome McCarthy. Essentials of Marketing: A Global-managerial Approach. 9th ed. McGraw-Hill, 2003.
Warning: These citations may not always be 100% accurate.