Advertising and promotion : an integrated marketing communications perspective /
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| Drugi avtorji: | |
| Format: | Knjiga |
| Jezik: | angleščina |
| Izdano: |
Boston, Mass. :
Irwin/McGraw-Hill
2001.[reprinted]
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| Izdaja: | 5th ed. |
| Serija: | Irwin/McGraw-Hill series in marketing
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| Teme: | |
| Oznake: |
Brez oznak, prvi označite!
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