Advertising and promotion : an integrated marketing communications perspective /

समान संसाधन

• Advertising : principles & practice /
  द्वारा: Wells, William, 1926-
  प्रकाशित: (2006)
• Advertising management /
  द्वारा: Batra, Rajeev
  प्रकाशित: (1996)
• Integrated advertising, promotion & marketing communications /
  द्वारा: Clow, Kenneth E.
  प्रकाशित: (2004)
• Integrated advertising, promotion & marketing communications /
  द्वारा: Clow, Kenneth E.
  प्रकाशित: (2007)
• Contemporary advertising /
  द्वारा: Arens, William F.
  प्रकाशित: (2002)