APA (7e ed.) Bronvermelding
Perreault, W. D., & McCarthy, E. J. (2005). Basic marketing: A global-managerial approach (15th ed.). McGraw-Hill.
Chicago (17e ed.) Bronvermelding
Perreault, William D., en E. Jerome McCarthy. Basic Marketing: A Global-managerial Approach. 15th ed. Boston, Mass.: McGraw-Hill, 2005.
MLA (9e ed.) Bronvermelding
Perreault, William D., en E. Jerome McCarthy. Basic Marketing: A Global-managerial Approach. 15th ed. McGraw-Hill, 2005.
Let op: Deze citaties zijn niet altijd 100% accuraat.