Konu (Topic): Marketing
Konu (Topic): Customer services
Yazar: Bitner, Mary Jo
Yazar: Clow, Kenneth E.
Benzer Materyaller: Services marketing /
- Services marketing management : an international perspective /
- Market leadership strategies for service companies : creating growth, profits, and customer loyalty /
- Services marketing : integrating customer focus across the firm /
- Customer service : skills and concepts for success /
- The essence of services marketing /
- Services Marketing and Management /
Benzer Materyaller: Services marketing management :
- Services marketing /
- Market leadership strategies for service companies : creating growth, profits, and customer loyalty /
- Services marketing : integrating customer focus across the firm /
- The essence of services marketing /
- Customer service : skills and concepts for success /
- Services Marketing and Management /