APA citiranje
Cravens, D. W., Lamb, C. W., & Crittenden, V. L. (2002). Strategic marketing management cases (7th ed.). McGraw-Hill Irwin.
Chicago Style (17th ed.) Citation
Cravens, David W., Charles W. Lamb, and Victoria Lynn Crittenden. Strategic Marketing Management Cases. 7th ed. Boston, Mass.: McGraw-Hill Irwin, 2002.
MLA citiranje
Cravens, David W., et al. Strategic Marketing Management Cases. 7th ed. McGraw-Hill Irwin, 2002.
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