Shimp, T. A. (2003). Advertising, promotion & supplemental aspects of integrated marketing communications (6th ed.). Thomson South-Western.
Cóipeáladh chuig an ngearrthaisce go rathúil é
Níorbh fhéidir cóipeáil chuig an ngearrthaisce
Lua i Stíl Chicago (17ú heag.)
Shimp, Terence A. Advertising, Promotion & Supplemental Aspects of Integrated Marketing Communications. 6th ed. Mason, Ohio: Thomson South-Western, 2003.
Cóipeáladh chuig an ngearrthaisce go rathúil é
Níorbh fhéidir cóipeáil chuig an ngearrthaisce
Lua MLA (9ú heag.)
Shimp, Terence A. Advertising, Promotion & Supplemental Aspects of Integrated Marketing Communications. 6th ed. Thomson South-Western, 2003.
Cóipeáladh chuig an ngearrthaisce go rathúil é
Níorbh fhéidir cóipeáil chuig an ngearrthaisce
Rabhadh: Seans nach mbeach na luanna seo go hiomlán cruinn i ngach uile chás.