What's in a brand? : building brand equity through advertising /
Gardado en:
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| Formato: | Libro |
| Idioma: | inglés |
| Publicado: |
New Delhi :
Tata McGraw-Hill,
c1998 [reprinted 2003]
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Sen Etiquetas, Sexa o primeiro en etiquetar este rexistro!
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What's in a brand ? : building brand equity through advertising /
Publicado 1998 [reprinted 2003]
Libro