Winer, R., & Dhar, R. (2014). Marketing management (4th ed.). Pearson.
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Chicago Style (17th ed.) Citation
Winer, Russ, and Ravi Dhar. Marketing Management. 4th ed. United States of America: Pearson, 2014.
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MLA (9th ed.) Citation
Winer, Russ, and Ravi Dhar. Marketing Management. 4th ed. Pearson, 2014.
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