Basic marketing management /
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| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Book |
| Language: | English |
| Published: |
New York :
John Willey & Sons,
c 2000
|
| Edition: | 2 nd ed. |
| Subjects: | |
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| 040 | |a BD-DhMIS |c BD-DhMIS | ||
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| 100 | |a Dalrymple Douglas J | ||
| 245 | |a Basic marketing management / |c Douglas J Darlymple,Leonard J. Parsons | ||
| 250 | |a 2 nd ed. | ||
| 260 | |a New York : |b John Willey & Sons, |c c 2000 | ||
| 300 | |a xiii, 341 p. : |b ill , ; |c 20 cm. | ||
| 504 | |a Includes bibliography | ||
| 650 | |a Marketing management. | ||
| 700 | |a Parsons Leonard J. | ||
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