International marketing /
Guardat en:
| Autor principal: | |
|---|---|
| Altres autors: | |
| Format: | Llibre |
| Idioma: | anglès |
| Publicat: |
New York ; New Delhi :
McGraw-Hill,
c2005. [Reprinted 2006]
|
| Edició: | 12th ed. |
| Col·lecció: | McGraw-Hill/Irwin series in marketing
|
| Matèries: | |
| Etiquetes: |
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| 010 | |a 2003064164 | ||
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| 040 | |a DLC |c DLC |d DLC |d BD-DhMIS | ||
| 082 | 0 | 0 | |a 658.8/4 |2 22 |
| 100 | 1 | |a Cateora, Philip R. | |
| 245 | 1 | 0 | |a International marketing / |c Philip R. Cateora, John L. Graham. |
| 250 | |a 12th ed. | ||
| 260 | |a New York ; |a New Delhi : |b McGraw-Hill, |c c2005. |c [Reprinted 2006] | ||
| 300 | |a xxxiii, 697 p. : |b ill. ; |c 28 cm. | ||
| 490 | 1 | |a McGraw-Hill/Irwin series in marketing | |
| 504 | |a Includes bibliographical references and index. | ||
| 541 | 1 | |e 5206 | |
| 650 | 0 | |a Export marketing. | |
| 650 | 0 | |a International business enterprises. | |
| 700 | 1 | |a Graham, John L. | |
| 942 | |2 ddc |c TEXT | ||
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