Cita APA (7th ed.)
Clow, K. E., & Baack, D. (2004). Integrated advertising, promotion & marketing communications (2nd ed.). Pearson Prentice Hall.
Cita Chicago (17th ed.)
Clow, Kenneth E., i Donald Baack. Integrated Advertising, Promotion & Marketing Communications. 2nd ed. Upper Saddle River, N.J. New Delhi: Pearson Prentice Hall, 2004.
Cita MLA (9th ed.)
Clow, Kenneth E., i Donald Baack. Integrated Advertising, Promotion & Marketing Communications. 2nd ed. Pearson Prentice Hall, 2004.
Atenció: Aquestes cites poden no estar 100% correctes.