The brand marketing book : creating, managing, and extending the value of your brand /

समान संसाधन

• Strategic brand management : building, measuring, and managing brand equity /
  द्वारा: Keller, Kevin Lane, 1956-
  प्रकाशित: (2003)
• Marketing management : an Asian perspective /
  प्रकाशित: (1999)
• Marketing /
  प्रकाशित: (1997)
• Marketing /
  द्वारा: Etzel, Michael J.
  प्रकाशित: (2004)
• Marketing /
  द्वारा: Etzel, Michael J.
  प्रकाशित: (2004)