The brand marketing book : creating, managing, and extending the value of your brand /
Shranjeno v:
| Glavni avtor: | |
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| Korporativna značnica: | |
| Format: | Knjiga |
| Jezik: | angleščina |
| Izdano: |
Lincolnwood, IL :
NTC Business Books,
c2001.
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| Teme: | |
| Online dostop: | Publisher description Table of contents |
| Oznake: |
Brez oznak, prvi označite!
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| Opis knjige/članka: | At head of title: American Marketing Association. |
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| Fizični opis: | xv, 247 p. : ill. ; 24 cm. |
| Bibliografija: | Includes bibliographical references (p. 237-240) and index. |
| ISBN: | 0844222577 9780844222578 |