What's in a brand? : building brand equity through advertising /
Sábháilte in:
| Príomhchruthaitheoir: | |
|---|---|
| Formáid: | LEABHAR |
| Teanga: | Béarla |
| Foilsithe / Cruthaithe: |
New Delhi :
Tata McGraw-Hill,
c1998 [reprinted 2003]
|
| Ábhair: | |
| Clibeanna: |
Níl clibeanna ann, Bí ar an gcéad duine le clib a chur leis an taifead seo!
|
| Cur síos fisiciúil: | xiii, 335 p. : 23 cm. |
|---|---|
| Leabharliosta: | Includes bibliography and index. |
| ISBN: | 0074632019 |