Services marketing /

Saved in:
Bibliographic Details
Main Author: Kurtz, David L.
Other Authors: Clow, Kenneth E.
Format: Book
Language:English
Published: New York, NY : J. Wiley & Sons, c1998.
Subjects:
Online Access:Contributor biographical information
Publisher description
Table of Contents
Tags: Add Tag
No Tags, Be the first to tag this record!

MARC

LEADER 00000nam a2200000 a 4500
001 07505
003 BD-DhMIS
005 20131024170933.0
008 131024t1998 nyua b 001 0 eng d
010 |a  97025315  
020 |a 0471180343 (cloth : alk. paper) 
040 |a DLC  |c DLC  |d DLC  |d BD-DhMIS 
050 0 0 |a HD9980.5  |b .K87 1998 
082 0 0 |a 658.8  |2 21 
100 1 |a Kurtz, David L. 
245 1 0 |a Services marketing /  |c David L. Kurtz, Kenneth E. Clow. 
260 |a New York, NY :  |b J. Wiley & Sons,  |c c1998. 
300 |a xxii, 570 p. :  |b ill. ;  |c 25 cm. 
504 |a Includes bibliographical references and index. 
541 |e 07505 
650 0 |a Service industries  |x Marketing. 
650 0 |a Customer services. 
700 1 |a Clow, Kenneth E. 
856 4 2 |3 Contributor biographical information  |u http://www.loc.gov/catdir/bios/wiley044/97025315.html 
856 4 2 |3 Publisher description  |u http://www.loc.gov/catdir/description/wiley037/97025315.html 
856 4 |3 Table of Contents  |u http://www.loc.gov/catdir/toc/onix04/97025315.html 
942 |2 ddc  |c REF 
952 |0 0  |1 0  |2 ddc  |4 0  |6 658_800000000000000_KUR  |7 0  |9 18545  |a MISTCL  |b MISTCL  |d 2013-10-24  |e Mullick & Brothers  |l 0  |o 658.8 KUR  |p 3010007505  |r 2013-10-24 00:00:00  |t 1  |w 2013-10-24  |y REF 
955 |a pc21 to sa00 06-06-97; se45 06-06-97; se60/se10 06-09-97; se50 06-10-97;aa05 06-11-97; sb00/CIP vr 09-18-97 
999 |c 2676  |d 2676