Applications in basic marketing.
"Clippings from the popular business press."
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| Other Authors: | , |
|---|---|
| Format: | Serial |
| Language: | English |
| Published: |
Homewood, IL : New York :
Irwin,
c2005
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| 210 | 0 | |a Appl. basic mark. | |
| 222 | 0 | |a Applications in basic marketing | |
| 245 | 0 | 0 | |a Applications in basic marketing. |
| 260 | |a Homewood, IL : |a New York : |b Irwin, |c c2005 | ||
| 300 | |a vii .215 .p : |b ill. ; |c 26 cm. | ||
| 310 | |a Annual | ||
| 362 | 0 | |a 1990- | |
| 500 | |a Published: Boston, Mass: McGraw-Hill/Irvin, <2004/2005> | ||
| 500 | |a Editors: 1990- E. Jerome McCarthy and William D. Perreault, Jr. | ||
| 504 | |a Includes bibliographical references. | ||
| 520 | |a "Clippings from the popular business press." | ||
| 541 | |e 06563 | ||
| 580 | |a Companion vol. to: McCarthy, E. Jerome (Edmund Jerome). Basic marketing; and: McCarthy, E. Jerome (Edmond Jerome). Essentials of marketing. | ||
| 590 | |a Earlier selection Decision based on 1990 | ||
| 590 | |a Title from title page. | ||
| 650 | 0 | |a Marketing |v Periodicals. | |
| 650 | 0 | |a Marketing |x Management |v Periodicals. | |
| 650 | 4 | |a Marketing |x Management |v Periodicals. | |
| 650 | 6 | |a Marketing |v P�eriodiques. | |
| 650 | 6 | |a Marketing |x Coupures de presse |v P�eriodiques. | |
| 650 | 1 | 7 | |a Marketing. |2 gtt |
| 700 | 1 | |a McCarthy, E. Jerome |q (Edmund Jerome) | |
| 700 | 1 | |a Perreault, William D. | |
| 700 | 1 | |a McCarthy, E. Jerome |q (Edmund Jerome). |t Basic marketing. | |
| 700 | 1 | |a McCarthy, E. Jerome |q (Edmund Jerome). |t Essentials of marketing. | |
| 776 | 0 | 8 | |i Online version: |t Applications in basic marketing |w (OCoLC)748988109 |
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