Test bank to accompany Marketing, the core [by] Roger A. Kerin, Steven W. Hartley, William Rudelius /

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Bibliographic Details
Main Author: Johnson, Carol J.
Other Authors: Kerin, Roger A.
Format: Book
Language:English
Published: Boston, Mass. : McGraw-Hill/Irwin, c2004.
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Table of Contents:
  • v. 1. Chapters 1-9
  • v. 2. Chapters 10-18.