Test bank to accompany Marketing, the core [by] Roger A. Kerin, Steven W. Hartley, William Rudelius /

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Bibliographic Details
Main Author: Johnson, Carol J.
Other Authors: Kerin, Roger A.
Format: Book
Language:English
Published: Boston, Mass. : McGraw-Hill/Irwin, c2004.
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Description
Physical Description:2 v. (ix, 1216 p.) ; 28 cm.
ISBN:0072884576 (vol. 1 : pbk.)
0072966297 (vol. 2 : pbk.)
0072547030
9780072547030