Lua APA (7ú heag.)
Kerin, R. A., Hartley, S. W., & Rudelius, W. (2004). Marketing: The core. McGraw-Hill/Irwin.
Lua i Stíl Chicago (17ú heag.)
Kerin, Roger A., Steven William Hartley, agus William Rudelius. Marketing: The Core. Boston, Mass.: McGraw-Hill/Irwin, 2004.
Lua MLA (9ú heag.)
Kerin, Roger A., et al. Marketing: The Core. McGraw-Hill/Irwin, 2004.
Rabhadh: Seans nach mbeach na luanna seo go hiomlán cruinn i ngach uile chás.