International marketing / Vern Terpstra and Ravi Sarathy

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Bibliographic Details
Main Author: Terpstra, Vern
Other Authors: Sarathy, Ravi
Format: Book
Language:English
Published: Singapore : Harcourt Asia, 2001.
Edition:8th ed.
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Description
Item Description:Includes index.
Physical Description:xxv, 751 p. : ill. ; 24 cm.
ISBN:9814066524