Boone Louis E & Kurtz, D. L. (1998). Contemporary marketing (9 th ed.). The Dryden Press.
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Citación estilo Chicago
Boone Louis E and David L. Kurtz. Contemporary Marketing. 9 th ed. New York: The Dryden Press, 1998.
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Cita MLA
Boone Louis E and David L. Kurtz. Contemporary Marketing. 9 th ed. The Dryden Press, 1998.
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