Cita APA (7th ed.)
Boone Louis E & Kurtz, D. L. (1998). Contemporary marketing (9 th ed.). The Dryden Press.
Cita Chicago (17th ed.)
Boone Louis E i David L. Kurtz. Contemporary Marketing. 9 th ed. New York: The Dryden Press, 1998.
Cita MLA (9th ed.)
Boone Louis E i David L. Kurtz. Contemporary Marketing. 9 th ed. The Dryden Press, 1998.
Atenció: Aquestes cites poden no estar 100% correctes.