International marketing /

Saved in:
Bibliographic Details
Main Author: Czinkota, Michael R.
Other Authors: Ronkainen, Ilkka A.
Format: Book
Language:English
Published: Fort Worth : Harcourt College Publishers, c1998.
Edition:5th ed.
Series:The Harcourt series in marketing
Subjects:
Tags: Add Tag
No Tags, Be the first to tag this record!
Description
Physical Description:xxix, 860, 16 p. : ill., maps (some col.) ; 27 cm.
Bibliography:Includes bibliographical references and indexes.
ISBN:0030244013
9780030244018