Advertising management : Selected readnigs /
Salvato in:
| Altri autori: | , |
|---|---|
| Natura: | Libro |
| Lingua: | inglese |
| Pubblicazione: |
Illinois :
D. B. Traorevala sons ;
1968
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| Soggetti: | |
| Tags: |
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MARC
| LEADER | 00000nam a22000007a 4500 | ||
|---|---|---|---|
| 001 | 4741 | ||
| 003 | BD-DhMIS | ||
| 005 | 20160204103638.0 | ||
| 008 | 160204b1968 ilu||||| |||| 001 0 eng d | ||
| 040 | |a BD-DhMIS |c BD-DhMIS | ||
| 082 | |a 659.1 |b BOY | ||
| 245 | |a Advertising management : |b Selected readnigs / |c Edited by Harper W. Boyd and Joseph W. Newman | ||
| 260 | |a Illinois : |b D. B. Traorevala sons ; |c 1968 | ||
| 300 | |a xi, 569 p. : |b ills. some picturs ; |c 24 cm. | ||
| 500 | |a Includes index. | ||
| 650 | |a Advertising -- Management. | ||
| 650 | |a Marketing. | ||
| 700 | |a Boyd, Harper W. | ||
| 700 | |a Newman, Joseph W. | ||
| 942 | |2 ddc |c TEXT | ||
| 999 | |c 4741 |d 4741 | ||