The innovation edge : creating strategic breakthroughs using the voice of the customer /

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Bibliographic Details
Main Author: Barnard, William
Other Authors: Wallace, Thomas F.
Format: Book
Language:English
Published: Essex Junction, VT : Omne�o c1994.
Series:Executive breakthrough series
Subjects:
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245 1 4 |a The innovation edge :  |b creating strategic breakthroughs using the voice of the customer /  |c William Barnard and Thomas F. Wallace. 
260 |a Essex Junction, VT :  |b Omne�o  |c c1994. 
300 |a xii, 180 p. :  |b ill. ;  |c 23 cm. 
440 0 |a Executive breakthrough series 
504 |a Includes bibliographical references (p. 169-170) and index. 
541 |e 42511 
650 0 |a Customer services  |x Management. 
650 0 0 |a Consumer satisfaction. 
650 0 |a Organizational effectiveness. 
650 0 |a Creative ability in business. 
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