Marketing research : a practical approach for the new Millennium /
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| Main Author: | |
|---|---|
| Other Authors: | , |
| Format: | Book |
| Language: | English |
| Published: |
Boston :
Irwin/McGraw-Hill,
c2000.
|
| Series: | Irwin/McGraw-Hill series in marketing
|
| Subjects: | |
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| 020 | |a 0256195552 (alk. paper) | ||
| 040 | |a DLC |c DLC |d DLC |d BD-DhMIS | ||
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| 050 | 0 | 0 | |a HF5415.2 |b .H258 2000 |
| 082 | 0 | 0 | |a 658.8/3 |2 21 |
| 100 | 1 | |a Hair, Joseph F. | |
| 245 | 1 | 0 | |a Marketing research : |b a practical approach for the new Millennium / |c Joseph F. Hair, Jr., Robert P. Bush, David J. Ortinau. |
| 260 | |a Boston : |b Irwin/McGraw-Hill, |c c2000. | ||
| 300 | |a xxii, 682 p. : |b col. ill. ; |c 26 cm. | ||
| 440 | 0 | |a Irwin/McGraw-Hill series in marketing | |
| 500 | |a Includes index. | ||
| 541 | |e 36564 | ||
| 650 | 0 | |a Marketing research. | |
| 700 | 1 | |a Bush, Robert P. | |
| 700 | 1 | |a Ortinau, David J. | |
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| 955 | |a pc01 to SA00 06-22-99; se20 06-22-99; se50 06-28-99; bk rec'd, to CIP ver. ps02 12-08-99; CIP ver. sd21 01-18-00; sd06 01-28-00 to BCCD | ||
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