The mom inventors handbook : how to turn your great idea into the next big thing /
Salvato in:
| Autore principale: | |
|---|---|
| Natura: | Libro |
| Lingua: | inglese |
| Pubblicazione: |
New York :
McGraw-Hill,
c2005.
|
| Soggetti: | |
| Accesso online: | Table of contents only Contributor biographical information Publisher description |
| Tags: |
Nessun Tag, puoi essere il primo ad aggiungerne!!
|
Sommario:
- Taking your first steps
- Knowledge is a mom's best friend
- From your mind's eye to the palm of your hand : creating your prototype
- Put on your detective hat : market research
- Protect yourself : all about patents, copyrights, and trademarks
- Getting the goods : manufacturing
- Taking care of business : setting up shop
- Making the sale : getting your product on store shelves
- Blowing your horn : marketing that works!
- Finding a partner : licensing 101.