Contemporary advertising /
Tallennettuna:
| Päätekijä: | |
|---|---|
| Aineistotyyppi: | Kirja |
| Kieli: | englanti |
| Julkaistu: |
Boston :
McGraw-Hill Irwin,
c2002.
|
| Painos: | 8th ed. |
| Sarja: | The McGraw-Hill/Irwin series in marketing
|
| Aiheet: | |
| Tagit: |
Ei tageja, Lisää ensimmäinen tagi!
|
| Huomautukset: | Title on CD-ROM: Student CD-ROM for use with Contemporary advertising. 8th ed. |
|---|---|
| Ulkoasu: | 1 v. (various pagings) : ill. (some col.) ; 29 cm. + 1 CD-ROM (4 3/4 in.). |
| Aineistotyyppi: | System requirements for accompanying CD-ROM: IBM PC or 100% compatible with a Pentium/90 MHz processor, 16MB of RAM, 4x CD-ROM, Microsoft Windows 95 or higher, and Microsoft Internet Explorer 5 or higher. |
| Bibliografia: | Includes bibliographical references and indexes. |
| ISBN: | 0072415444 (alk. paper) 0072451769 (CDROM) 0071122931 |