Research for marketing decisions /
Guardat en:
| Autor principal: | |
|---|---|
| Altres autors: | , |
| Format: | Llibre |
| Idioma: | anglès |
| Publicat: |
Englewood Cliffs, N.J. ; New Delhi :
Prentice Hall,
c1988.
|
| Edició: | 5th ed. |
| Col·lecció: | The Prentice Hall series in marketing
|
| Matèries: | |
| Etiquetes: |
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| 050 | 0 | 0 | |a HF5415.2 |b .G68 1988 |
| 082 | 0 | 0 | |a 658.8/3 |2 19 |
| 100 | 1 | |a Green, Paul E. | |
| 245 | 1 | 0 | |a Research for marketing decisions / |c Paul E. Green, Donald S. Tull, Gerald Albaum. |
| 250 | |a 5th ed. | ||
| 260 | |a Englewood Cliffs, N.J. ; |a New Delhi : |b Prentice Hall, |c c1988. | ||
| 300 | |a xii, 784 p. : |b ill. ; |c 24 cm. | ||
| 440 | 4 | |a The Prentice Hall series in marketing | |
| 504 | |a Includes bibliographical references and index. | ||
| 541 | |e 14005 | ||
| 650 | 0 | |a Marketing research. | |
| 700 | 1 | |a Tull, Donald S. | |
| 700 | 1 | |a Albaum, Gerald S. | |
| 942 | |2 ddc |c TEXT | ||
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