Marketing and sales management : Marketing , sales, advertising research methodology and marketing information system /
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| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
New Delhi :
S. Chand,
c2004 [reprinted].
|
| Edition: | 1st ed. |
| Subjects: | |
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MARC
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| 003 | BD-DhMIS | ||
| 005 | 20131003111253.0 | ||
| 008 | 130909r2004 ii a 001 0 eng | ||
| 020 | |a 8121924308 | ||
| 040 | |a BD-DhMIS |c BD-DhMIS | ||
| 082 | |2 22 |a 658.8/27 | ||
| 100 | |a Kapoor, D.C. | ||
| 245 | |a Marketing and sales management : |b Marketing , sales, advertising research methodology and marketing information system / |c D.C. Kapoor. | ||
| 250 | |a 1st ed. | ||
| 260 | |a New Delhi : |b S. Chand, |c c2004 [reprinted]. | ||
| 300 | |a xix, 423 p. : |b ill. ; |c 24 cm. | ||
| 500 | |a For management courses like M.B.A. / P.G.D.B.A. etc. | ||
| 504 | |a Includes index. | ||
| 541 | |e 07474 | ||
| 650 | |a Marketing. | ||
| 942 | |2 ddc |c TEXT | ||
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