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Market leadership strategies for service companies :
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Services marketing /
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主题: Service industries
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主题: Management.
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Services marketing /
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Market leadership strategies for service companies : creating growth, profits, and customer loyalty /
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Services marketing management : an international perspective /
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Services marketing : integrating customer focus across the firm /
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主题: Marketing
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Market leadership strategies for service companies : creating growth, profits, and customer loyalty /
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作者: Terrill, Craig
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Market leadership strategies for service companies : creating growth, profits, and customer loyalty /
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作者: Middlebrooks, Arthur
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