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Consumer behavior and marketing strategy /
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Consumer behavior : building marketing strategy /
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Consumer behavior /
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Consumer behavior /
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Consumer behavior : buying, having, and being /
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Consumer behavior : buying, having, and being /
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Market leadership strategies for service companies : creating growth, profits, and customer loyalty /
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Marketing : the core /
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Consumer behavior and managerial decision making /
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Microeconomics and behavior /
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Consumer behavior : concepts and applications /
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Consumer behavior : buying, having, and being /
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Consumer behavior /
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Consumer behavior /
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Consumer behavior and marketing strategy / J. Paul Peter, Jerry C. Olson.
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Consumer behavior : buying, having, and being /
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Consumer behavior : implications for marketing strategy /
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Consumer behavior : building marketing strategy /
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Market leadership strategies for service companies : creating growth, profits, and customer loyalty /
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Marketing and sales management : Marketing , sales, advertising research methodology and marketing information system /
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Auteur: Peter, J. Paul
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Cases in strategic management /
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Consumer behavior and marketing strategy / J. Paul Peter, Jerry C. Olson.
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Auteur: Olson, Jerry C. (Jerry Corrie), 1944-
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